Tuesday, July 29, 2014

Should Your Blog Have a Facebook Fan Page


I recently decided that I wanted to delete my blog's Facebook Fan Page for a number of reasons. I had been pondering the deletion for quite a while and ultimately decided that neither you nor I were really getting anything out of it. In the process I really starting to think about successful Facebook Fan Pages and what to consider if you're trying to decide if your blog should have one. So here are some things to think about:

  • Is your audience on Facebook? If so are they in the beauty/lifestyle/whatever your blog is mindset when they're on Facebook? This is one of the main factors why I deleted my page. My audience just isn't willing to engage with my page on Facebook like they are when they're on Instagram.
  • Will you be providing new content or just sharing blog post links? If you don't have plans to share content that you can only find on your Facebook page, then it may not be worth creating one.
  • How many other social media platforms are you on? If you're on every single social media platform there is and are feeling spread thin, it may be a good idea to cut back to just the ones you're actively engaged in and see the most feedback from.
  • What is your goal with your Facebook page? Do you just want more views on your blog? Do you want to host Facebook only giveaways? Do you want to have more casual conversations with followers? If you just want a page because other bloggers have one, try to figure out more concrete goals to make it worthwhile.
I know many bloggers and YouTubers who excel at using Facebook to build a stronger sense of community, but it wasn't for me. I couldn't devote the time and energy to make my blog's Facebook page worth engaging with and my readership just didn't seem to care about it. Everyone's situation is different, but make sure you're extending your blog's brand into platforms it will thrive on.

Do you have a Facebook page for your blog? If so, what do you post on it. If not, why not?

xoxo Kayla



Monday, July 28, 2014

Everyday Makeup


Although I have to be at work every morning by 8 a.m., I still manage to get some makeup on my face each morning. I've nearly perfected the 10 minute hair and makeup routine and wanted to share what products I tend to reach for on a given morning.

The Stila One Step Correct ($36) gives my dry morning skin a healthy kick of moisture while prepping my skin for the NARS Pure Radiant Tinted Moisturizer ($42). I have the shades "Finland" and "St. Moritz". I take a glob of "Finland" and a smaller amount of "St. Moritz" and blend them together on the back of my hand to get the perfect shade to match whatever level of tan I'm currently rocking. I cover my always apparent dark circles with my trusty NARS Radiant Creamy Concealer ($29). If I'm feeling particularly pale I'll brush a little of N.Y.C's Smooth Skin Bronzing Face Powder in "Sunny" ($2.79) for a bit more color. My blush of choice as of late is the Kiko Rock Attraction Blush in "06 Visionary Sienna" (€6). A light brushing of this on the cheeks adds an amazing wash of color that looks incredibly flattering with a slight tan.

For eyes I tend to keep things a bit simple and use my Stila in the Light Palette ($39). It's so easy to create a really flattering neutral eye while still having definition to it. I like to tight line with the Stila Smudge Stick Waterproof Eye Liner in "Damsel" ($20) which came with the palette. If I have a little bit more time during a particular morning I'll do a little something with the Stila Stay All Day Waterproof Liquid Liner ($20). More often than not this step ends up being skipped though. I curl my lashes and apply a generous amount of L'Oréal's Voluminous Volume Building Mascara ($7.99). Then I apply a my-lips-but-better lipstick like Urban Decay's Revolution Lipstick in "Rush" ($22) before flying out the door.

What's your everyday makeup routine?

xoxo Kayla

Sunday, July 27, 2014

Sunday Stuff #9


It's been ages since my last Sunday Stuff post. Sundays are usually my days to just relax, try to catch up on the mountain of blog posts in my drafts that I took photos for during the week, and prepare for the week ahead. So Sunday Stuff posts have fallen to the wayside in favor of my to-do list.

This Sunday I, of course, am nose deep in my planner. I've changed up my blog scheduling system once again and am working on finalizing this new approach. Once I'm happy with it I'll definitely share! I've got my sticky notes, my pens, and a bowl of M&Ms to keep me going.

I also have my sights set on painting my nails at some point today. I've been obsessed with Essie's "Splash of Grenadine" ($8.50). I'm not necessarily a pink person, but this polish is the perfect blend of pink and purple. It's gorgeous. You need it. I'm also toying with the idea of painting an accent nail with the Catrice Ultimate Nail Lacquer in "GaLILACxy". More on the purple side with silver metallic details it would be the perfect companion. 

How do you spend your Sundays? Do you relax or are you tackling a to-do list?

xoxo Kayla

Saturday, July 26, 2014

This Week's Most Loved #33



What? A nail polish hand selfie? I know, very not Kayla. I'm downright awful at painting my nails so I tend to avoid documenting them, but I thought I did a fairly good job this go around. I've been obsessed with Essie's "Tart Deco" ($8.50) as of late. It's a lovely tangerine color that makes me look way tanner than I actually am. Always a perk for someone who has an indoor job without a window in her office. 

I forget how downright wonderful the Urban Decay Naked Basics Palette ($28) actually is. Poor thing. Doesn't get the attention it deserves. I'm back to loving it full force though. It's so easy to create a perfect neutral look without any fuss or a lot of product switching. It's also fairly reasonable in price considering all the other naked palettes are getting so expensive we're going to have to give a kidney to pay for them soon. 

I never really enjoyed the Real Techniques Deluxe Crease Brush (from $18 Starter Set) until recently. I'm not quite sure what it was about it, but I found it difficult to really target where I want shadows. Lately though I've been using it to place a darker shadow on my outside corner and then blend a bit with my fingers. It holds pigmentation really well and reduces fall out. 

What products have you been loving this week?

xoxo Kayla

Friday, July 25, 2014

Nail Polish Drawer





Phew. We've made it to the last day of a week's worth of makeup collection posts. Does anyone else feel like they've ran a marathon with all these posts? Just me? If you've caught the tail end be sure to check out the rest of the collection posts: the base drawer, the eye and cheek drawer, the eye drawer part II, and the lip product drawer.

It's pretty obvious that I tend to only purchase Essie ($8.50 each) or China Glaze polishes. Their color ranges are fantastic and their formulas are almost always spot on. I'm not one for trying a lot of different nail polish brands because you never know what formula or consistency you're going to get. I have however branched out occasionally and have a few polishes from the Rimmel Lasting Finish Pro Nail Lacquer line, some Zoya polishes ($9 each) from Ipsy bags, a few Sally Hansen Complete Salon Manicure polishes*, and a couple other stragglers. 

The back left corner of the drawer houses my nail polish removers (with tightly screwed tops since they lay on their sides) and nail wheels to use in blog photos to better show the color of polishes. I admire bloggers who have perfectly painted nails and can do nail polish photos of their actual hands, but I'm kind of a mess when it comes to painting my nails. These nail wheels have saved me a lot of headaches and embarrassment.  
How do you store your nail polish? Are their any specific nail polish brands you like to purchase?

xoxo Kayla

Thursday, July 24, 2014

Makeup Collection: Lip Product Drawer





Ah lipsticks. My love. My addiction. And one of the messiest drawers in my makeup collection. Anyone else just have the hardest time organizing lipsticks? I've been sharing my makeup collection all week so if you're just tuning in be sure to check out the base drawer (for details about the storage bins), eye and cheek drawer, and eye drawer part II too!

The drawer is fairly simple with just a few bins and the rest storage for my makeup towels, travel size makeup remover wipes, and a few odds and ends. The first bin on the right holds the newest lipstick additions (a lot of which came back with me from Italy) and my MAC lipsticks (would anyone be interested in a collection post?). It's fairly empty with plenty more room for sneaky lipstick purchases.

The middle bin is a beautiful, yet messy sight to behold. I personally hate that I an't stand all my lipsticks up straight on their tops so I can see the labels. I get the desire for different tube designs, but at least make the tops flat for hoarders' sakes. My collection of Revlon lip butters, two Urban Decay Revolution Lipsticks in "Rush" and "Rapture" ($22 each), some minis from Ipsy bags or Sephora birthday gifts, and a handful of others. 

The large bin on the left holds every other lip product. Any recommendations on better storage and organization are welcome because I think by the time I get to this drawer I just give up. This is home to lip liners, lip crayons, lip glosses (that I never wear), and the random lip balm. Some notables are the NYX Butter Glosses ($5 each), the Revlon ColorBurst Matte Balm in "Sultry" ($9.49), and the Urban Decay 24/7 Glide-On Lip Pencil in "Manic" ($20). Everything else just kind of sits there.

Stay tuned for tomorrow when I share my nail polish drawer! The last of a week long makeup collection fest!

How do you organize your lipsticks/lip products?

xoxo Kayla

Wednesday, July 23, 2014

Makeup Collection: Eye Drawer Part II





It's day three of this week-long exploration through my makeup drawers! If you're just tuning in be sure to check out the posts on the base drawer and the eye and cheek drawer too! It wasn't until I moved into my second eye drawer that it really hit me just how much eye shadow I own. Will this realization stop me from buying more? Probably not.

This drawer contains all of my larger palettes including the Stila In the Light Palette ($39), the Urban Decay Naked Palette ($54), the LORAC Pro Palette ($42), theBalm's NUDE'tude Palette ($36), and the Sleek i-Divine Palette in "Vintage Romance" ($11.99). The smaller bin on the left has a few quads and smaller palettes that couldn't fit in the other drawer. I'm sure more palettes will be joining the Wet n Wild Comfort Zone Palette ($4.99), the Annabelle Quad Eyeshadow in "Java Jive" ($10.95) and the Catrice Absolute Eye Colour Palette in "040 Never Let Me Go!".

The front right bin contains all the open mascaras I'm working with at any given moment. There are usually a handful of samples and two full size mascaras. Right now I'm using my beloved L'Oréal Voluminous Volume Building Mascara ($7.99) and a not-so enjoyable Maybelline Volum' Express Pumped Up Colossal Mascara ($5.99). 

The back right bin is where my organization goes out the window. I just can't seem to find a good way of organizing eyeliners! They're all just thrown together doing their own thing with the ones I use most often gravitating towards the top of the heap. It's a jungle in there, but if you want me to sort it out and give you a more in depth look, just leave a comment!

This drawer definitely has the most room for growth but after this week's series it's obvious to me that I don't need to worry about filling it any time soon. Be sure to stick around for the next two days to see my lip product drawer and nail polish drawer!

How do you store your larger palettes?

xoxo Kayla